At the core of the system is a series of steps and strategies, in various stages, that any business, regardless of size, can use to finally produce stunning returns from a consistent marketing effort.
Small tourism business owners view the Internet and social media as both a blessing and a curse. It’s a blessing because it offers a more direct way for you to reach your customers. It’s a curse because it offers a more direct way for you to reach your customers!
Why Social Media Marketing is Hard for Small Tourism Businesses Read More »
Search engines love regular fresh content and links to a website, the more you have of both the better your website will rank in search results and your website visitors will have more reason to visit your website regularly to see what’s new. So a blog function on your website is a great solution to
Why blog as a small tourism operation? Read More »
When I first heard about Twitter—a tool for instantly broadcasting the minutiae of your day and following the trifles of others—I couldn’t imagine a bigger waste of time. Why would anyone care about what I had for lunch, or whether someone was headed off to the gym? Why would any business person add more noise
How to Use Twitter in Your Small Business Read More »
This post is by William Beutler, Innovation Manager at New Media Strategies, an online marketing and intelligence firm in Arlington, Virginia. Among the changes announced at F8 last week, the one most users are likely aware of already is the introduction of Community Pages and the linking of user profiles to them. This has caused a
The Problem With Community Pages Read More »
You’re the owner of a local small business and you are trying to figure out the best steps to get on to Facebook to drive new customers. It can be a daunting task and with little extra time in the day, how can you be expected to spend time promoting your business on Facebook? I
9 Rules of Facebook Promotion Every Small Business Should Know Read More »
